Top 5 SUVs with the Highest Resale Value in the USA for 2024″


In the bustling automotive market of 2024, SUVs continue to dominate the landscape with their blend of practicality, performance, and style. However, for savvy buyers in the USA, the resale value is as crucial as the vehicle’s specs. Certain SUVs have consistently proven to retain their value better than others, making them smart investments. Let’s dive into the top 5 SUVs with the highest resale value in the USA for 2024 and explore their potential depreciation values.

Honda CRV Modulo + Aicona 22′” by Richard | Photography is licensed under CC BY 2.0.

1. Toyota 4Runner

  • Approximate Depreciation: 36-44% over 5 years

The Toyota 4Runner stands as a beacon of reliability and durability in the SUV segment. Famed for its off-road capabilities and robust build, the 4Runner is a top performer in maintaining its resale value. Generally, it depreciates between 36-44% over five years, which is significantly lower than the average SUV. Its reputation for longevity and minimal maintenance needs make it a highly sought-after vehicle in the pre-owned market.

2. Jeep Wrangler

  • Approximate Depreciation: 30-40% over 5 years

The Jeep Wrangler is not just an SUV; it’s an icon. Known for its rugged design and unparalleled off-road prowess, the Wrangler’s appeal transcends passing trends. It typically sees a depreciation of about 30-40% over five years, a testament to its enduring desirability. The Wrangler’s ability to hold its value is bolstered by its loyal fan base and its status as a lifestyle vehicle, rather than just a means of transportation.

3. Subaru Outback

  • Approximate Depreciation: 40-45% over 5 years

The Subaru Outback is a unique player in the SUV market, merging the comfort of a wagon with the capability of an SUV. It’s renowned for safety, reliability, and all-wheel-drive performance. The Outback depreciates approximately 40-45% over a five-year period, which is quite impressive for a family-oriented vehicle. Its strong brand reputation and versatility in various driving conditions make it a popular choice in both new and used markets.

4. Honda CR-V

  • Approximate Depreciation: 38-45% over 5 years

The Honda CR-V has been a consistent favorite in the compact SUV category, known for its spacious interior, fuel efficiency, and reliability. The CR-V experiences a depreciation rate of around 38-45% over five years, which is commendable given its segment. Its balance of practical features, comfort, and Honda’s reputation for dependability contribute to its strong resale value.

5. Porsche Macan

  • Approximate Depreciation: 45-50% over 5 years

A luxury entry in the list, the Porsche Macan combines performance, luxury, and the prestige of the Porsche brand. While luxury vehicles generally depreciate faster, the Macan defies this trend with a depreciation rate of about 45-50% over five years. This is remarkable for a luxury SUV, largely due to Porsche’s enduring brand value and the Macan’s balance of sports car performance with SUV utility.

Understanding Vehicle Depreciation
Vehicle depreciation is the loss in value over time due to wear and tear, new models entering the market, and shifts in consumer preferences. On average, a new vehicle in the USA depreciates approximately 50-60% in the first five years. Factors that affect an SUV’s depreciation include brand strength, reliability, demand, fuel efficiency, and technological advancements. The SUVs listed above are exceptions in the market due to their strong brand recognition, consistent demand, and overall quality.

In the dynamic world of SUVs in 2024, understanding which models hold their value can significantly impact your investment. The SUVs discussed here not only promise a fulfilling driving experience but also offer the assurance of a relatively secure investment when it’s time to sell. Regular maintenance and responsible usage can enhance these vehicles’ resale values even further. Whether you’re looking for rugged adventure, family utility, or luxury and performance, choosing an SUV with a high resale value is a wise financial and practical decision in the long run.